{"id":23021,"date":"2026-08-18T15:57:41","date_gmt":"2026-08-18T13:57:41","guid":{"rendered":"https:\/\/cwechinox.com\/office\/?p=23021"},"modified":"2026-08-18T15:57:41","modified_gmt":"2026-08-18T13:57:41","slug":"cererea-neta-a-generat-73-din-cererea-de-spatii-de-birouri-din-bucuresti-in-prima-jumatate-a-anului-in-timp-ce-rata-de-neocupare-a-scazut-la-cel-mai-redus-nivel-din-ultimii-cinci-ani","status":"publish","type":"post","link":"https:\/\/cwechinox.com\/office\/ro\/cererea-neta-a-generat-73-din-cererea-de-spatii-de-birouri-din-bucuresti-in-prima-jumatate-a-anului-in-timp-ce-rata-de-neocupare-a-scazut-la-cel-mai-redus-nivel-din-ultimii-cinci-ani\/","title":{"rendered":"Cererea net\u0103 a generat 73% din cererea de spa\u021bii de birouri din Bucure\u0219ti \u00een prima jum\u0103tate a anului, \u00een timp ce rata de neocupare a sc\u0103zut la cel mai redus nivel din ultimii cinci ani."},"content":{"rendered":"\n<p class=\"wp-block-paragraph\"><strong>Bucure\u0219ti, august 2026<\/strong>: Pia\u021ba de birouri din Bucure\u0219ti continu\u0103 s\u0103 \u00ee\u0219i consolideze fundamentele, sus\u021binut\u0103 de revenirea cererii din partea ocupan\u021bilor, determinat\u0103 de noi tranzac\u021bii de \u00eenchiriere \u0219i extinderi, pe fondul unei oferte limitate de spa\u021bii noi. Net take-up-ul a reprezentat 73% din activitatea total\u0103 de \u00eenchiriere \u00een H1 2026, \u00een cre\u0219tere de la 53% \u00een aceea\u0219i perioad\u0103 din 2025, eviden\u021biind o schimbare \u00een strategiile companiilor, pe m\u0103sur\u0103 ce acestea \u00ee\u0219i reiau planurile de cre\u0219tere \u0219i extindere.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u00cen acela\u0219i timp, rata de neocupare la nivelul \u00eentregului ora\u0219 a continuat trendul descendent, ajung\u00e2nd la 11,6%, cel mai sc\u0103zut nivel \u00eenregistrat din T3 2020. Aceast\u0103 evolu\u021bie a fost sus\u021binut\u0103 \u00een principal de cererea mai puternic\u0103 din partea companiilor care activeaz\u0103 \u00een sectorul IT&amp;C.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Potrivit raportului Cushman &amp; Wakefield Echinox <a href=\"https:\/\/cwechinox.com\/insights\/bucharest-office-marketbeat-q2-2026\/\">Marketbeat Office Q2 2026<\/a>, volumul total al tranzac\u021biilor de \u00eenchiriere de spa\u021bii de birouri din Bucure\u0219ti a ajuns la 109.500 mp \u00een primele \u0219ase luni ale anului, dintre care 60.400 mp au fost \u00eenchiria\u021bi doar \u00een trimestrul al doilea. De\u0219i activitatea total\u0103 de \u00eenchiriere a r\u0103mas cu aproximativ 10% sub nivelul \u00eenregistrat \u00een H1 2025, structura cererii indic\u0103 o revenire a tranzac\u021biilor cu impact net pozitiv asupra nivelului de ocupare a spa\u021biilor de birouri.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Sectorul IT&amp;C \u0219i-a rec\u00e2\u0219tigat pozi\u021bia de cel mai activ segment de ocupare din Capital\u0103, \u00eenchiriind peste 30.500 mp \u00een H1 2026, aproape dublu fa\u021b\u0103 de volumul \u00eenregistrat \u00een aceea\u0219i perioad\u0103 a anului trecut. \u00cen schimb, sectorul financiar, care a condus activitatea de \u00eenchiriere \u00een 2025, a \u00eenregistrat o sc\u0103dere semnificativ\u0103 a volumului tranzac\u021biilor.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Printre cele mai importante tranzac\u021bii de birouri finalizate \u00een trimestrul al doilea se num\u0103r\u0103 re\u00eennoirea \u0219i extinderea de c\u0103tre Rohde &amp; Schwarz Topex a contractului pentru 9.600 mp \u00een IRIDE Business Park 19 (Dimitrie Pompeiu), contractul de tip pre-lease semnat de Veolia pentru 6.000 mp \u00een Green Court D (Floreasca\u2013Barbu V\u0103c\u0103rescu), contractul de tip pre-lease semnat de Strabag pentru 4.600 mp \u00een Queens District (Floreasca\u2013Barbu V\u0103c\u0103rescu), precum \u0219i re\u00eennoirea de c\u0103tre Evoke a contractului pentru 2.400 mp \u00een Bucharest Business Garden (Center\u2013West).<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Pe partea de ofert\u0103, pia\u021ba continu\u0103 s\u0103 fie caracterizat\u0103 de lipsa livr\u0103rilor noi. \u00cen prima jum\u0103tate a anului nu a fost finalizat niciun proiect de birouri, astfel \u00eenc\u00e2t stocul modern de spa\u021bii de birouri din Bucure\u0219ti a r\u0103mas stabil, la aproximativ 3,43 milioane mp.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Privind \u00eenainte, perspectivele pie\u021bei r\u0103m\u00e2n \u00eencurajatoare, cu aproximativ 216.000 mp afla\u021bi \u00een prezent \u00een construc\u021bie \u0219i programa\u021bi pentru livrare etapizat\u0103 p\u00e2n\u0103 la \u00eenceputul anului 2028. Av\u00e2nd \u00een vedere acest calendar de dezvoltare, deficitul de spa\u021bii de birouri de calitate este de a\u0219teptat s\u0103 persiste pe termen scurt \u0219i mediu, men\u021bin\u00e2nd presiunea de cre\u0219tere asupra chiriilor prime la nivelul \u00eentregului ora\u0219.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Cele mai mari cinci proiecte de birouri aflate \u00een prezent \u00een construc\u021bie sunt faza a doua a Timpuri Noi Square (Center, 60.000 mp, dezvoltat de Vastint), ARC Project (Center\u2013West, 30.000 mp, dezvoltat de PPF Real Estate), AFI Central Tower (Center, 28.000 mp, AFI Europe), Queens District (Floreasca\u2013Barbu V\u0103c\u0103rescu, 23.000 mp, Speedwell) \u0219i One Technology District (Dimitrie Pompeiu, 20.600 mp, One United Properties).<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Dezechilibrul tot mai accentuat dintre cre\u0219terea cererii \u0219i oferta limitat\u0103 continu\u0103 s\u0103 consolideze fundamentele pie\u021bei \u0219i s\u0103 sus\u021bin\u0103 cre\u0219terea chiriilor, \u00een special \u00een cl\u0103dirile de top. Chiriile prime headline s-au men\u021binut stabile \u00een T2, nivelurile cuprinse \u00eentre 21,00 \u0219i 22,00 euro\/mp\/lun\u0103 fiind norma \u00een proiectele non-boutique din CBD (o serie de cl\u0103diri de referin\u021b\u0103 au chirii solicitate de p\u00e2n\u0103 la 25,00\u201326,00 euro\/mp\/lun\u0103).<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Din perspectiv\u0103 regional\u0103, Bucure\u0219tiul r\u0103m\u00e2ne una dintre cele mai competitive pie\u021be de birouri din Europa Central\u0103 \u0219i de Est. Nivelurile chiriilor sunt \u00een linii mari comparabile cu cele din Bratislava \u0219i r\u0103m\u00e2n sub nivelurile \u00eenregistrate \u00een Var\u0219ovia \u0219i Praga. La nivelul regiunii CEE, chiriile prime pentru spa\u021biile de birouri au crescut cu aproximativ 5% fa\u021b\u0103 de anul anterior, dep\u0103\u0219ind media european\u0103 de 4,5%.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>M\u0103d\u0103lina Cojocaru, Partner Office Agency, Cushman &amp; Wakefield Echinox<\/strong>: \u201eUnul dintre cele mai relevante semnale din pia\u021ba actual\u0103 este cre\u0219terea ponderii noilor tranzac\u021bii de \u00eenchiriere \u0219i a extinderilor, ceea ce reflect\u0103 \u00eencrederea tot mai mare a ocupan\u021bilor \u00een perspectivele de dezvoltare ale propriilor afaceri. \u00cen acela\u0219i timp, biroul redevenine un instrument esen\u021bial pentru reten\u021bia angaja\u021bilor \u0219i colaborare, determin\u00e2nd companiile s\u0103 caute spa\u021bii de lucru de o calitate mai ridicat\u0103, mai eficiente \u0219i mai bine proiectate, care s\u0103 sus\u021bin\u0103 evolu\u021bia modelelor de lucru. Aceast\u0103 cerere se confrunt\u0103 \u00eens\u0103 cu un mediu caracterizat de o ofert\u0103 din ce \u00een ce mai limitat\u0103. Livr\u0103rile de proiecte noi r\u0103m\u00e2n reduse, rata de neocupare continu\u0103 s\u0103 scad\u0103, iar nivelurile de ocupare din unele dintre cele mai c\u0103utate zone CBD din Bucure\u0219ti, inclusiv Pia\u021ba Victoriei, Doroban\u021bi \u0219i Buze\u0219ti, au dep\u0103\u0219it deja 95%. \u00cen acest context, planificarea din timp a strategiei imobiliare devine esen\u021bial\u0103. Companiile care iau \u00een calcul relocarea sau extinderea ar trebui s\u0103 \u00eenceap\u0103 procesul cu suficient timp \u00eenainte pentru a-\u0219i asigura accesul la spa\u021bii de birouri de calitate, bine amplasate, \u00eentr-o pia\u021b\u0103 \u00een care cele mai bune oportunit\u0103\u021bi devin tot mai rare.\u201d<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Bucure\u0219ti, august 2026: Pia\u021ba de birouri din Bucure\u0219ti continu\u0103 s\u0103 \u00ee\u0219i consolideze fundamentele, sus\u021binut\u0103 de revenirea cererii din partea ocupan\u021bilor, determinat\u0103 de noi tranzac\u021bii de \u00eenchiriere \u0219i extinderi, pe fondul unei oferte limitate de spa\u021bii noi. Net take-up-ul a reprezentat 73% din activitatea total\u0103 de \u00eenchiriere \u00een H1 2026, \u00een cre\u0219tere de la 53% \u00een aceea\u0219i perioad\u0103 din 2025, eviden\u021biind o schimbare \u00een strategiile &#8230;<\/p>\n","protected":false},"author":3,"featured_media":22981,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[1],"tags":[],"class_list":["post-23021","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-property-finder"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.0 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Cererea net\u0103 a generat 73% din cererea de spa\u021bii de birouri din Bucure\u0219ti \u00een prima jum\u0103tate a anului, \u00een timp ce rata de neocupare a sc\u0103zut la cel mai redus nivel din ultimii cinci ani. - Office Spaces for Rent<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/cwechinox.com\/office\/ro\/cererea-neta-a-generat-73-din-cererea-de-spatii-de-birouri-din-bucuresti-in-prima-jumatate-a-anului-in-timp-ce-rata-de-neocupare-a-scazut-la-cel-mai-redus-nivel-din-ultimii-cinci-ani\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Cererea net\u0103 a generat 73% din cererea de spa\u021bii de birouri din Bucure\u0219ti \u00een prima jum\u0103tate a anului, \u00een timp ce rata de neocupare a sc\u0103zut la cel mai redus nivel din ultimii cinci ani. - Office Spaces for Rent\" \/>\n<meta property=\"og:description\" content=\"Bucure\u0219ti, august 2026: Pia\u021ba de birouri din Bucure\u0219ti continu\u0103 s\u0103 \u00ee\u0219i consolideze fundamentele, sus\u021binut\u0103 de revenirea cererii din partea ocupan\u021bilor, determinat\u0103 de noi tranzac\u021bii de \u00eenchiriere \u0219i extinderi, pe fondul unei oferte limitate de spa\u021bii noi. Net take-up-ul a reprezentat 73% din activitatea total\u0103 de \u00eenchiriere \u00een H1 2026, \u00een cre\u0219tere de la 53% \u00een aceea\u0219i perioad\u0103 din 2025, eviden\u021biind o schimbare \u00een strategiile ...\" \/>\n<meta property=\"og:url\" content=\"https:\/\/cwechinox.com\/office\/ro\/cererea-neta-a-generat-73-din-cererea-de-spatii-de-birouri-din-bucuresti-in-prima-jumatate-a-anului-in-timp-ce-rata-de-neocupare-a-scazut-la-cel-mai-redus-nivel-din-ultimii-cinci-ani\/\" \/>\n<meta property=\"og:site_name\" content=\"Office Spaces for Rent\" \/>\n<meta property=\"article:published_time\" content=\"2026-08-18T13:57:41+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/cwechinox.com\/office\/wp-content\/uploads\/2026\/08\/AdobeStock_565860567-1-scaled-2.jpeg\" \/>\n\t<meta property=\"og:image:width\" content=\"2560\" \/>\n\t<meta property=\"og:image:height\" content=\"1586\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta 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