European Retail Radar H1 2024

Cushman & Wakefield‘s analysis of more than 900 letting deals delivered in H1 2024 shows that there has been a similar level of retailer activity to that seen in H1 2023.

By retailer segment, Fashion retailers remain the most active, with Supermarkets and Personal Goods retailers reporting strong growth in activity.

By retailer market positioning, Mass Market retailers recorded d the highest growth in activity since H1 2023 but Premium and Luxury retailers were less active in H1 2024.

By store size, the majority of lettings remain for smaller units of less than 600 sq. m – particularly under 200 sq. m. Units of 1,000-2,000 sq. m saw a notable uptick in activity with over 25% more deals in this sizeband in H1 2024.