People of Cushman & Wakefield Echinox
In light of current economic conditions, retailers have needed to balance cost pressures with evolving consumer loyalty preferences. Due to the pace of change, brands have needed to be agile and to adopt a data-first approach to drive innovation and remain profitable. At the same time, retailers beyond luxury brands are also increasingly recognizing the benefits of super-prime retail streets. This shift has led to the growth of sports, cosmetics and wellness brands competing for space. As a result of this competitive tension for limited space, year-over-year (YOY) rental growth has occurred in over half of the 138 locations tracked, with some showing significant growth.